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Sodiumpartners
  • ABOUT
  • WORK
    • Visual Branding
    • Verbal Branding
    • Digital Branding
    • .
    • Beauty & Fashion
    • Construction
    • Corporate
    • Culture & Education
    • Financial
    • Food & Beverage
    • Healthcare
    • IT & Media
    • Leisure & Entertainment
    • Living Goods
    • Retail
    • Transportation & Energy
    • Pro bono(Creative Angles)
  • NEWS
  • CONTACT
  • Creative Class Lab
  • Street Branding
  • Creative Angels

st.b / Pastry Branding in NY

Le Churro

Could the next pastry craze after the cupcakes and macaroons be the churro? Le Churro specializes in a Spanish pastry called the churro.

Known to be hard on the outside and soft in the inside, a churro is typically covered in cinnamon. Le Churro takes the Spanish tradition a bit further with their variety of dipping flavors such as mango, strawberry and chocolate, along with fillings such as dulce de leche, nutella and even cream cheese just to name a few.

The star-like shape of the logo resembles the top and bottom shape of the churro stick. These delightful nuances help bring a new face to the pastry while celebrating its traditions through painted wall graphics, which reveal the classic recipe of the churro in a fun way.

categories: Street Branding
Monday 07.29.13
Posted by sj h
Newer / Older

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